Editorial Independence & Trust Standards
At BonusFinder, we believe trust is everything, especially when real money is involved. That’s why our casino reviews, rankings, and recommendations are based entirely on firsthand testing, industry expertise, and strict internal standards. We never let commercial partnerships or paid placements influence what we say, and we’re proud to stand behind every review we publish.
Here’s how we keep things honest and player-first:
- We only list casinos that are licensed by a U.S. state regulator or operate legally as a social casino.
- Every review is based on real testing. We sign up, deposit, claim the bonus, and play just like you would.
- Our editorial process is completely separate from our commercial relationships. Rankings can’t be bought.
- If an operator doesn’t meet our standards for safety, fairness, and player protection, they don’t get listed.
- Our team brings years of experience in the gambling space and uses that knowledge to evaluate casinos with expert-level insight.
- We do the work so you can make smarter, safer decisions, and find more fun with fewer surprises.
How We Maintain Trust Standards
- We promote responsible gambling and only recommend casinos that support safe, controlled play.
- We stay neutral and unbiased. Our ratings are based on real testing and what’s best for you, not what’s best for the casino.
- Our editorial team actively tracks changes in the U.S. gambling market to keep all content accurate and up to date.
- We stand for transparency in everything we publish, no hidden agendas, no paid rankings, no fluff.
- BonusFinder was built to help players make informed decisions based on facts, not marketing spin.
Fact-Checking & Correction Process
Accuracy isn’t optional. It’s the foundation of everything we publish. Whether you’re reading a casino review, a bonus guide, or a how-to article, you can count on the information being fact-checked, expert-led, and up to date. We want you to feel confident that what you’re reading is not only helpful, but correct.
Here’s how we make sure every detail is verified:
- All of our content is researched and written by gambling industry experts with deep knowledge of U.S. casino markets, betting platforms, and gaming regulations.
- Each article is reviewed by our dedicated fact-checker, Luciano Passavanti, who verifies licensing, bonus terms, game availability, and T&Cs.
- We cross-reference information from multiple sources, including official casino websites, state regulatory agencies, and real player feedback.
- We regularly audit and update our reviews to reflect current offerings, new promotions, or policy changes, no outdated info here.
Ongoing Content Reviews & Updates
At BonusFinder, we regularly update our reviews and articles to reflect the latest U.S. bonuses, promos, and regulatory changes. If an operator updates its terms, we adjust our content to match.
If you spot outdated info, let us know via our contact form or by emailing [email protected]. We’ll review and correct it quickly to keep everything accurate.
Meet Our Team
BonusFinder is run by a team of gambling experts with deep industry experience. Every member of the team has either worked as a professional gambler or directly with casinos and sportsbooks.
We handle everything in-house, from testing bonuses and reviewing operators to running the site itself. We’ve even worked with U.S. state regulators on licensing and compliance, so you can trust that we know what matters when it comes to safe, legal, and fun online play.

Lucy Wynne - Senior Gambling News Editor

Luciano Passavanti - VP of BonusFinder
Our Use of AI & Data-Driven Insights
At BonusFinder, we combine the power of advanced AI tools with real-world gambling expertise to deliver smarter, faster, and more accurate insights. While we use AI to support research and spot trends, every review, article, and recommendation is still written by our expert team, because nothing replaces firsthand experience.
How We Use AI in Our Research
- Trend Discovery – We use tools like ChatGPT and Grok to track bonus trends, player preferences, and industry shifts so our content stays timely and relevant.
- Data Analysis – We analyze RTP rates, bonus structures, and player reviews with AI-powered data tools — making it easier for you to find more fun, without sifting through clutter.
- Regulatory Monitoring – We monitor state-by-state gambling regulations using AI, helping us keep up with legal changes across the U.S.
- Research Automation – We streamline the tedious stuff, like pulling licensing info, bonus terms, and game specs — so you spend less time searching and more time having a great time.
What AI Does Not Do
While we use AI tools to support our research, we never use AI to write our reviews, rankings, or casino recommendations. Everything you read on BonusFinder is written by real experts, not generated by a bot.
Our team includes professional gamblers, industry analysts, and experienced writers who’ve spent years working with online casinos and sportsbooks. Every piece of content is based on real testing, personal insight, and hands-on experience, from claiming bonuses to testing withdrawals to checking how games actually play.
We believe the player experience comes first. And no AI can replace what we learn from playing, reviewing, and evaluating casinos the way real players do.
Data-Driven Decision Making
We rely on real data, not opinions, to build fair, transparent reviews that help U.S. players play smarter.
- Bonus Value Breakdown – We calculate bonuses using real math, so you know the true value before you play.
- User Experience Tracking – We collect feedback, monitor support speed, and test payouts to show where real players get treated right.
- Game Quality Testing – We analyze RTP, volatility, and provider reputation to highlight high-quality games — not just long lists.
How We Earn Money
BonusFinder US is a free, independent casino comparison site. We partner with licensed U.S. operators through affiliate links, which means we may earn a commission if you sign up and claim a bonus through one of our links. It never costs you anything extra.
How Affiliate Partnerships Work
- We only partner with licensed and regulated U.S. casinos that meet our editorial standards.
- Our reviews and rankings are based on real testing — never influenced by payments or partnerships.
- Affiliate commissions allow us to publish expert reviews, bonus breakdowns, and responsible gambling resources, all 100% free to you.
Commitment to Transparency & Player Trust
At BonusFinder, everything we publish is designed to help you make informed, confident choices. We don’t just review casinos — we hold them to a high standard. Our goal is simple: give players the facts, without the fluff.
Here’s how we keep it honest:
- Editorial independence – All content is written and fact-checked by gambling industry pros who focus on what matters to players — not what benefits the casinos.
- Unbiased bonus analysis – We break down bonus value using real data, so you know exactly what you’re getting before you sign up.
- Player-first approach – We prioritize your gaming experience by delivering accurate, up-to-date information on the sites we recommend.
We don’t sell rankings or cut corners, just clear, honest reviews built to help you play smarter.
Contact Us
If you have questions about our editorial standards or spot something that needs correcting, get in touch anytime. You can reach us through our contact us form or send an email to [email protected]
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