PlayUp Highlights
  • Launched in Colorado in early 2021, New Jersey coming soon according to CEO Laila Mintas
  • PlayUp Sportsbook is hugely successful in Australia
  • Join PlayUp's NJ pre-launch email list to get a $30 free bet (NO-DEPOSIT)
  • Get a 200% up to $200 deposit match bonus when registering for PlayUp sports betting app
PlayUp Review summary
In just two years, PlayUp Sportsbook has become a massive success Down Under. By offering Australian players access to markets in 20 sports/leagues and Daily Fantasy Sports, they placed over 270 million AUD in wagers. Now, PlayUp is launching its sportsbook in America. In early 2021, they opened in Colorado, and New Jersey site is coming soon - what can we expect to find? BonusFinder investigates.
PlayUp Bonus Info
Welcome offer
$200 Deposit Bonus
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PlayUp Sportsbook

PlayUp Colorado promo code

Gaming News: PlayUp, a rapidly rising Australia-based betting company & racebook launched in Colorado on March 9th 2021 through market access agreement with Bull Durham Casino.

PlayUp Sportsbook is a big company in Australia. Now the company is making moves in the US online betting, with NJ and Colorado sports betting as their first legal states. They plan on launching in both NJ and CO in 2021. In New Jersey, they join a competitive betting market with the likes of DraftKings Sportsbook and Unibet Sportsbook. Colorado is less competitive, but still host big brands like PointsBet Sportsbook.

PlayUp Colorado Sportsbook Bonus

PlayUp Colorado bonus is $20 free bet and a 200% first deposit match up to $200. In NJ, they give out a $30 free bet for every player who pre-registers on their site before they officially launch. The deposit match bonus is slightly smaller than BetRivers Sportsbook and PlayUp doesn’t offer a risk free bet like Caesars Sportsbook. However, the 200% match makes their bonuses competitive.

PlayUp Sportsbook Bonus Details
PlayUp First Deposit Bonus 200% Up to $200
No Deposit Bonus $20 Free Bet
Wagering Requirements 5x Bonus + Deposit
Bonus Code PLAYUP200
CO Partner Bull Durham Saloon & Casino in Black Hawk
PlayUp Launch Bonus (No-Deposit) (NJ Only) $30 free bet
NJ Partner Parx Casino / Freehold Racetrack
PlayUp Colorado Welcome Bonus

PlayUp CO gives players a first deposit 200% match up to $200.

PlayUp Promo Code 2021

PlayUp promo code is PLAYUP200. Insert this bonus code to claim the 200% up to $200 bonus. You don’t need to insert a bonus code for the freebet bonus.

PlayUp Bonus New Jersey

To build up customer base, PlayUp offers pre-register bonuses in NJ. Claiming the betting sign up bonus at PlayUp is quite simple. By following the steps below, you’ll receive a $30 free bet when PlayUp launches in NJ.

  1. Head over to the web site
  2. Scroll down until you reach the “Pre-Register for a $30 Free Bet” section
  3. Enter your name and E Mail Address, then hit “pre-register”

Wagering Requirements

On PlayUp Colorado, you must wager through your deposit offer 5 times before withdrawing. You only need to wager through once the no deposit offer.

Sportsbook Promotions

PlayUp offers a few promotions to players in Colorado, such as Reload Mondays and Parlay boosts. Make sure to check the PlayUp website which promotions are available at the moment. When the PlayUP NJ site launches, we will update this page.

Sports Betting Markets

PlayUp offers a full variety of wagering options and events in Colorado. In Australia, PlayUp offers access to a range of over 20 different categories – including a variety of international events. They also have an e-sports betting and horse racing platforms that they plan on launching in the US.

  • NBA
  • NFL (Super Bowl)
  • NHL (Stanley Cup)
  • MLB (World Series)
  • Golf
  • NCAA
  • Soccer (World Cup)
  • MMA
  • Boxing
  • Tennis
  • Horse Racing Betting
  • Esports
  • College Basketball including March Madness
  • Olympic Games
PlayUp New Jersey Devils

PlayUp is the official partner of the New Jersey Devils, so betting in New Jersey promises to be intersting. Whether they will partner with Colorado teams remains to be seen.

Bet Types Available

PlayUp Sportsbook offers a range of opportunities for betting on sports in their current jurisdictions. Here are just a few of the bet types that the company offers on their Colorado site. If they add horse betting, you will also get the pari-mutuel horse racing option and other horse betting options as well. Greyhounds betting might become available as well.

  • Moneyline
  • Parlays
  • Over/Unders
  • Point Spread Bets (Asian Handicap)
  • Futures
  • Prop Bets
  • Live Betting

Daily Fantasy Sports

There are also rumors that PlayUp sports betting might be joining the US DFS Market with the likes of DraftKings, FanDuel, and Monkey Knife Fight. Bettors currently have the options to play fantasy contests on their Indian and Australian platform.

Banking Methods

Like most sportsbooks, PlayUp will likely offer bettors numerous ways to fund your betting bankroll.

PlayUp online betting site has their payment options for Colorado up. However, they’ll probably offer the same type of deposit/withdrawal methods as their competition in New Jersey. All the deposits to the gambling site will be instant, but withdrawals will take some time depending on the withdrawal method.

Banking Method Deposits Withdrawals Withdrawal Time
Credit Cards Yes No N/A
Cash at the Casino Cage Yes Yes 1 - 4 hours
Prepaid Card Yes Yes 2 - 6 hours
PayPal Yes Yes 2 - 3 days
ACH/E-checks Yes Yes 3 - 5 days
Bank Transfer Yes No N/A
PayNearMe by 7-Eleven Yes No N/A

Sportsbook App

PlayUp app is available as both an iOS app and Android app in Colorado. At the bottom of their website, links for the App Store (iOS) and the Android app download are clearly displayed. The iOS app is available in the App Store, but Android users will need to download the sports betting app from PlayUp website, because online sports betting apps were not supported in Google Play Store.

Creating a new Account

When you create a new account at Playup, the sportsbook will ask for your personal details. Like all online casinos and sportsbooks, the firm does this to comply with the state law and to verify that you are over 21 years old.

  • Name
  • E Mail Address
  • Address
  • Phone Number
  • Date of Birth
  • Last Four Digits of Your Social Security Number
  • Password
  • Security Questions

Customer Support

PlayUp has a FAQ section for common inquiries, but for more complex issues, PlayUp has a live chat client. You can also get in touch with them via email or phone.


For a relatively unknown sportsbook brand (outside Australia), PlayUp has quite the hype train going. After announcing their intention to expand into America, they raised more than 25 million AUD in venture capital.

These funds could allow PlayUp to do some really exciting stuff. If they match the experience they currently deliver on their AU site, NJ and Colorado bettors are in for a treat. Anything beyond that will be a bonus.

PlayUp FAQ

Is PlayUp Sportsbook legit?
What is PlayUp Sportsbook?
Does PlayUp Sportsbook have a mobile app?
Does PlayUp offer a no-deposit casino bonus?
Does PlayUp USA have an online casino?
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