ProgressPlay, a long-standing provider of iGaming solutions, is set to enter the sweepstakes casino market as the company gets ready to launch a brand new platform.
This platform is set to provide gaming brands with the solutions in order to support operations.
The launch, by the European online casino and sportsbook solutions provider, signals the company’s desire to diversify and slot itself into a position within an area that has seen rapid growth, especially across North America.
Powered by a dual-currency engine, ProgressPlay is now entering the sweepstakes casino sector despite these types of dual-currency systems coming under rising recent scrutiny across markets in the US.
Indeed, governors in states such as Montana, New Jersey and Connecticut have all signed sweepstakes casino bans which are tied to these dual-currency systems since May 2025.
“This launch represents far more than technological innovation“, said ProgressPlay CEO Itai Lowenstein.
“We’re rewriting the rulebook on operator success in sweepstakes gaming. From content frameworks to our player retention architecture, we’re not just providing tools, we’re building long-term winning partnerships in this high-growth sector.”
ProgressPlay will plan on showcasing their platform to key operators at the SBC Summit in Lisbon between September 16-18.
Sweepstakes casino ban means gaming brands are exiting US markets
In recent months, several gaming brands have responded to these restrictions in the US by withdrawing their operations across a host of states.
In August, Novig, a sports prediction market, left the state of New Jersey’s gaming market following the decision by Governor Phil Murphy to sign the ban on sweepstakes casinos and indeed, any form of gaming with a dual-currency system.
Elsewhere, Playtech recently made the decision to no longer supply any sweepstakes content in California as the state is looking to ban it.
This represented a significant shift for Pragmatic Play, who will now no longer license their games to sweepstakes operators in any US state.
Finally, Virtual Gaming Worlds (VGW) may not have acted as swiftly as Pragmatic Play, but they have been phasing out sweepstakes offerings across several states, such as New York, due to regulatory uncertainty in the current market.
ProgressPlay’s move into sweepstakes certainly reflects a much broader shift into how various gaming companies are both handling and adapting to these new pressures.
Will players embrace this fresh format as a fun and alternative to traditional models, however? As much of ProgressPlay’s success could depend on it going forward!
